New brand creation for: The Accelerate Programme for Scientific Discovery. This 5-week programme aids research teams by using machine learning to advance the frontiers of science, based in Cambridge University’s Department for Computer Science and Technology.
Cambridge University’s Department for Computer Science and Technology developed a brand new programme and were given the freedom to appoint us to develop a new identity.
A new visual brand identity was designed along with a website design and marketing comms and all documented in a brand guideline document. The main brand mark, a colourful and eyecatching question mark prompts academics into using AI to help and even ask more questions around their own personal research/question.
A successful ongoing programme which continued to grow after the initial launch.
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