Design and development of a new website that aligns and showcases First Light Lamp’s premium quality of product and customer care.
Visit the website here
First Light Lamps is a premium and trusted manufacturer of laser lamps, they supply to manufacturers all over the world in a wide range of industries. We were tasked with designing and developing a new website that showcases their leadership in the industry, as well as increasing traffic from markets First Fight Lamps are planning to expand into.
First Light Lamps is lead by a team of passionate people who are experts in their field, the team pride themselves on the quality of their products and excellent customer care. To bring a refreshed and professional look to the website whilst also highlighting the valuable resources their existing customers use the site for, we have developed a clean and minimal design language that highlight the important aspects of the business, as well as simplifying the user journey. We have created a bespoke website that is more than a simple catalogue, while remaining straight forward and easy to navigate to any specialised content.
Two months since launch, we have seen 399% YoY increase in direct traffic, 135% increase in organic search, and 64% increase in referrals. In a short timeframe, we have helped driving relevant traffic to the site, seen from the notable keyword ranking improvements. The new site is now ranked in top 5 in most cases for top keyword search terms, where they have ranked 20 or below before launch. We continue to work with First Light Lamps to maintain and improve the website as they grow their operation and expand into international markets.
Visit the website here
