Peter Dann specialise in structural and civil engineering design, and have offices in Cambridge and London. They approached Honest to look at their brand identity, as their current look and feel needed updating to reflect where the business is today.
We developed a graphic mark using the ‘P’ and ‘d’, the flowing lines represented symmetry, precision engineering and structure. This was all underpinned by the strapline ‘engineering possibilities’, created to reflect the business’s creativity and problem-solving. We then looked at the design of the website, stationery design, document design templates, clothes branding and all digital assets – social media design templates, email footer design etc