This is the 3rd consecutive year that we have designed and built the report for the Internet Watch Foundation. This year’s theme was to highlight the growing trend of children being groomed and coerced into taking photo’s/videos of themselves which is then circulated on the internet.
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This year’s theme was to highlight the growing trend of children being groomed and coerced into texting photo’s / videos of themselves which are then circulated on the internet.
We wanted to demonstrate the immediacy and ease of this problem, and a text message theme was developed to communicate some of the shocking statistics from the past year.
This strong design approach highlights the ease in which children are groomed on mobile phones and couldn’t be a more apt way of displaying the statistics. The 2022 design completes a great ‘hatrick’ of Annual reports for IWF, all having very different and strong messages and designs. For the whole team here at Honest, It really has been a pleasure working on such important work for the past three years.
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